2025 Content Guide from Inbound Logistics

IL Audience Inbound Logistics reaches and engages supply chain decision makers

FUNCTION

COMPANY TYPE

SPEND

Less than $1 million 8%

Transportation management 14%

19% Services

36% Corporate management

41% Retail, ecommerce, wholesale

25% $1-10 million

44% $10-49 million

20% Supply chain management

40% Manufacturing

30% Logistics management

27% $50 million+

WHO ARE INBOUND LOGISTICS READERS? » Corporate management » Logistics, transportation, and supply chain management » Warehouse and inventory management » Purchasing, operations » Manufacturer / producer » Retail / ecommerce, wholesale, distributor » Supply chain service provider » Utilities, telecommunications, agriculture, construction, and more

READER COMPANIES INCLUDE: » 3M » Amazon » Apple » Best Buy » Campbell Soups » Carvel » Coca Cola » Colgate Palmolive » Costco » CVS » Disney » Dole

» GE Appliances » General Mills » Hershey Company » Hyundai-Kia » Johnson & Johnson » Microsoft » Nestle Purina » Nike » Pepsi » Procter & Gamble » Raytheon » Target » Tesla » US Air Force » Walmar t

SERVICES THE IL AUDIENCE BUYS:

Motor freight 82 % Expedited, small package deliveries 74 % Logistics technology, TMS, WMS 72 % Third-party logistics solutions 69 % Warehousing, fulfillment, DC services 64 % Air freight, expedited 54 % Ocean / ocean intermodal 44 % Rail / intermodal 44 % Global shipping, freight forwarding solutions 40 % Port, site, facility selection 38 % Materials handling equipment, solutions 35 % Transportation equipment 16 %

» Dollar General » Dow Chemical » Dunkin’ » ExxonMobil

...and many more

COMPANY SIZE: » 1 - 99:�����������������������������������������������56% » 100 - 249:�����������������������������������������16% » 250 - 499:�����������������������������������������8% » 500 - 999:�����������������������������������������5% » 1,000+�����������������������������������������������13%

SOURCE: IL Survey, July 2024

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