“We needed a fulfillment partner that could help us reach our true potential.”
— AnnMarie Kocher, President & Co-Founder
CASE STUDY Omnichannel Fulfillment Powers Healthy Growth
Science-Based Superfoods Did you know that healthy blood flow improves your endurance, your immune system, your energy level and even your metabolism? Human n co-founders Joel and AnnMarie Kocher did. And they set out to help people realize their potential through the power of better blood flow. They partnered with the University of Texas Health Science Center and top medical minds and spent over 10 years developing plant-based functional foods and supplements that leverage nitric-oxide, a naturally occurring molecule, to support cardiovascular, metabolic and brain health. In 2010, they launched Human n . The R&D paid off. Human n has received Nutrition Business Journal’s science award and Informed-Sport certification. The company’s SuperBeets ® products are the #1 pharmacist-recommended beet brand and have earned over 58,000 5-star ratings and reviews. Gearing Up for Growth In 2018, the Kochers realized they’d reached a tipping point. While they had a strong relationship with their third-party logistics provider, the 3PL could no longer keep up with their growth. “At the time, we only had three products, but we planned to
Key Highlights › Omnichannel fulfillment for best-selling superfood brand › Supporting significant growth and channel expansion › Significantly boosted D2C throughput while reducing fulfillment costs by 63% › Dynamic carrier selection helped achieve 14% reduction in parcel costs
With increasing order volume, new products and multiple sales channels, the makers of SuperBeets ® needed to scale for growth. Saddle Creek’s omnichannel fulfillment solution has helped Human n handle increased demand efficiently and cost-effectively – reducing fulfillment costs by 63%. Read the case study to learn more →
expand our product line and grow average order value as we earned customers’ trust. We realized we need to make change,” AnnMarie Kocher remembers. “In order to help our customers to reach their true potential, we needed a fulfillment partner that could help us reach our true potential.” After researching options for a new fulfillment provider, they determined that Saddle Creek Logistics would be best able to support their growth plans.
“ In order to help our customers to reach their true potential, we needed a fulfillment partner that could help us reach our true potential.”
ANNMARIE KOCHER President & Co-Founder, Human n
Come grow with us. Contact us today. 888-878-1177 | sclogistics.com/ILhumann
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