READERPROFILE
we put in place to hold people accountable. We’d post data on waste at the leadership level so people from commercial and supply chain teams were all incented to act. At Southern Glazer’s, we have been able to implement the same approach, starting with out-of-stock risks. We created processes to predict stock-out risks resulting from volatility in supply or logistics and solve them before they happen. We assigned our best talent to lead this program. Your top talent should always go to the toughest challenge. That’s when you see the best results. It’s also great exposure and growth for them. My passion for solving supply chain problems keeps me in this eld. I’m always learning and working to provide the best service for our suppliers, customers, and commercial teams. If you want to be challenged, you want to be in supply chain. n
Diego Fonseca Answers The Big Questions 1 What rules do you live by? I live by The Golden Rule, which I learned from my family. How can I see myself in someone else’s shoes, and make decisions that are not only intended to solve my problem but address the collective wellbeing of our organization and people around me? 2 If you could attend any event in the world—whether past, present, or future—what would you choose? The LIVE Aid concert in 1985. Freddie Mercury was the best singer in history and that concert was one
of his last. He was already sick and still did a phenomenal job. It was iconic. 3 If you could accelerate the development of a supply chain disrupting technology, what would you choose? Large language models (LLM, a subset of AI) could be critical for supply chains because we make so many decisions, and our systems rely on multiple databases. Yet in supply chain, everything’s connected. AI could help us connect and learn from past events to make better decisions.
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