TireHub’s merchandising team determines the right mix of products for each of its 71 tire logistics centers (TLCs), which support retailers with same-day delivery. “When we see a supplier is coming into supply, we understand which products to pay attention to and which ones we should get greater depth on to help keep us in service over the long haul,” she says. The team bases its analysis on data such as past sales and volatility of demand for particular stockkeeping units (SKUs). It’s also important to learn how much certain customers rely on TireHub. “It doesn’t matter if it’s a high-velocity or low-velocity SKU,” Triplett says. “If it’s integral to a customer’s stocking
plans, that inuences what we’re going to stock.” TireHub has also sought ways to get product from suppliers to customers faster. “We’ve tried all sorts of tactics, like direct factory shipments from the supplier, bypassing their logistics centers to get right to our TLCs, and then redistributing from there,” Triplett says. “We’ve looked at more creative customer pickup, rather than waiting for a truck to weigh out before it can ship from the supplier.” Such experiments will probably inuence how TireHub operates in the future. “The ability to pilot, trial, and learn, and adapt to changing business expectations and customer needs, is a skill,” Triplett says. “You have to build the culture and capability to allow people to learn, grow, and try things.” n Eye of the Tiger Survivor My motto is, “Success is never final, but failure is maybe fatal.” Reo Hatfield VP of Business Development TA Services (Sittin’ On) the Dock of the Bay Otis Redding How Long Do I Have toWait for You? Sharon Jones & the Dap-Kings Sitting, Waiting, Wishing Jack Johnson Dale Young VP, Warehousing & Distribution World Distribution Services
Atlanta-based TireHub distributes tires that its parent companies, Goodyear Tire & Rubber and Bridgestone Americas, manufacture for passenger vehicles and light trucks. TireHub’s customers are auto dealerships, repair shops, tire shops, and other tire retailers. The pandemic has triggered several challenges for TireHub, including uncertain product availability, increased lead times, and problems getting tires to markets that need them most. TireHub has approached those challenges by piloting solutions in several areas of operation. One example is portfolio analysis. “We had to become very clear on what matters most and how we prioritize our products to best serve our customers,” says Nancy Triplett, the company’s director of product supply.
Another One Bites the Dust Queen
Challenges in the supply chain over the past two years have magnified the need for rapid adaptation and investment across both supply chain infrastructure and capabilities to be even more agile. In 2022, organizations will need to find the right balance of speed and agility to offer the right products while managing supply chain disruption. Laura Ritchey COO, Radial
This song comes to mind, referring to companies losing sales and loyal customers to their competitors. It has been a tough couple of years for businesses to meet consumer expectations when it comes to product availability and delivery. As a result, 49% of companies are concerned with their ability to compete with hyper-scale companies and online marketplaces. Marcel Hollerbach Chief Innovation Ocer, Productsup Don’t Do Me Like That Tom Petty & the Heartbreakers Lonny Holston Export Operations Coordinator, Mickey
I Believe That We Will Win Pitbull
The heroic effort of people that work inside logistics has been publicized but underrated. These people do a lot. It cannot be understated. This song is a great indicator of the people who will help bring us through the other side of this with persistence.
Help! The Beatles Highway to Hell AC/DC
Fix You Coldplay
I Will Survive Gloria Gaynor Antony Francis Supply Chain and Logistics Consultant Endava
Dustin Hansen CEO, InXpress
2021 was themost disruptive year in themodern era for almost every kind of supply chain due to COVID, the boom in e-commerce, the worker shortage, and climate change. We have no choice but to fix this supply chain. Scott Evans Co-founder, Waybridge
Crazy Train Ozzy Osbourne Anna Maria Hubner Manager, Advertising & Marketing BSY Associates Inc.
112 Inbound Logistics • January 2022
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